ANIMATION FOR A
GRANT PROPOSAL
CLIENT
Dr. Ernesto Llamas, University of Cologne
THE CHALLENGE
Applying for a research grant is not easy. It's important to highlight the advantages and benefits of your project while explaining it in a way that is easy to understand.
THE PROJECT
One of the requirements of this grant proposal was to explain the research project in a creative visual way, so we thought a short animation in a clean, friendly visual style would be a good fit.
BOOST YOUR RESEARCH PROJECT
Working with Cristina has been an outstanding experience. She made a beautiful animated video that helped to explain my research project proposal for a science grant. I am very pleased with the result. If you want to boost your research project or do science communication, you should definitely contact Cristina.
Dr. Ernesto Llamas, University of Cologne, Germany
BEHIND THE SCENES
Creating a 2D animation is a long and complex process. It's important that the workflow is very clear and that the client is happy with every section before proceeding to the next step.
1. Creating the script: this was going to be a narrated animation, so the script was the narration itself. We needed to make sure that the main message was clear, that it didn't exceed the maximum duration -2 minutes- and that there were no mistakes before sending it over to the voiceover artist.
2. Creating the storyboard: based on the script and the client's preferences for visual style, I created a storyboard; drawings of what each scene would look like. I usually place the corresponding voiceover together with each scene to have a better idea of what the final animation will be like. The client has a chance then to look at the different scenes, colors and other visual elements and either approve them or ask for modifications. Below you can see a fragment of the storyboard for this animation:
3. Recording the voiceover: once the script (step 1) is approved by the client, it can be sent to a professional voiceover artist to record it with the best sound quality possible. Ideally, I like to do this once the storyboard is approved too.
4. Creating the final art: once the storyboard and voiceover are approved, I can create the vector assets that will actually be animated. This includes putting each element in the corresponding layer and taking into account any masks that I will need for the animation. You can learn more about my illustration to animation workflow here.
5. Animating: when all the vector assets are ready, everything is put together with the music and carefully timed with the voiceover. Here, the client has the chance again to ask for small amends, but ideally there are no major changes, since the narration and scene sequence have already been approved.
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